This AWEF Practitioner Learning Brief provides a practical framework for development actors on how to develop a robust business case for private sector companies on the commercial value of empowering women. Building on the direct experience from implementing the DFID-funded Arab Women’s Enterprise Fund (AWEF) over the last four years, as well as case studies from the wider practitioner community, the Brief presents a range of business frameworks, approaches, tools, data and metrics that can be used to build a compelling business case to the private sector.