Pre-Crisis Market Analysis (PCMA) is a practical, step-by-step resource to guide market analysis practitioners to conduct market assessments before emergencies happen in contexts that are prone to recurring crises, whether natural or man-made, or where a specific shock is anticipated. This early analysis helps practitioners and decision makers to anticipate how certain selected ‘critical’ markets will behave or function if and when a shock occurs.

Tags: assessment, gender, guidance, humanitarian, impact assessment, livelihoods, market analysis, market assessment, market chain, market system development, monitoring and evaluation, rapid assessment, shelter, tools, traders, women and girls