The Minimum Standards for Market Analysis is designed to guide the work of humanitarian practitioners and to ensure that irrespective of the analysis tool(s) used, the key aspects are considered in market analysis.The development of MRs for market analysis in emergencies is the second phase of the Cash Learning Partnership’s (CaLP) market assessment and analysis research. It is designed to complement the research that was undertaken in 2011 on how to strengthen interventions by using market analysis and what is needed to conduct good market analysis. The Minimum Requirements focus around four key thematic areas:
• Scope of assessment
• Analysis
• Data collection
• Monitoring and ensuring data validity